{"id":36507,"date":"2021-11-09T10:12:09","date_gmt":"2021-11-09T10:12:09","guid":{"rendered":"https:\/\/www.zopa.com\/retail-finance\/retailer-articles\/5-top-products-for-golden-quarter-2021-consumer-electronics\/"},"modified":"2025-03-03T09:44:47","modified_gmt":"2025-03-03T09:44:47","slug":"5-top-products-for-golden-quarter-2021-consumer-electronics","status":"publish","type":"post","link":"https:\/\/www.zopa.com\/retail-finance\/blogs\/5-top-products-for-golden-quarter-2021-consumer-electronics\/","title":{"rendered":"5 top products for Golden Quarter 2021 &#8211; Consumer Electronics"},"content":{"rendered":"<p>The Golden Quarter is upon us with consumers getting set for the first post-Covid Christmas with no lockdowns in sight. Online retailers should be looking at this quarter\u2019s latest trends to provide the top products people want to help maximise profits.<\/p>\n<p>Consumer electronics are always popular purchases during the Black Friday \/ Cyber Monday (BFCM) weekend, and all the way up to Christmas too. Globally, <a href=\"https:\/\/www.statista.com\/outlook\/dmo\/ecommerce\/electronics-media\/consumer-electronics\/united-kingdom?currency=GBP\">revenues in the market are set to reach \u00a310.9bn by the end of this year<\/a>. By 2030 it is expected that 43% of that figure will be generated via online sales, so capturing a target audience this year can set you up for success as you retain their loyalty for future years to come.<\/p>\n<p>Using data from Google, and industry-leading experts, we\u2019ve looked into which consumer electronics products you should be stocking to get shoppers checking out your website.<\/p>\n<p>&nbsp;<\/p>\n<h2>Premium televisions and accessories<\/h2>\n<p>&nbsp;<\/p>\n<p>Global sales in the TV market (excluding the US) reached <a href=\"https:\/\/www.gfk.com\/press\/global-consumer-electronics-market-on-the-up-or-showing-signs-of-saturation\">$33bn in the first half of 2021<\/a>, up 18% on the same period last year. New technologies are creating new must-haves. With 8k resolution, built-in AI assistants, and state-of-the-art screen lighting, new product releases are coming thick and fast.<\/p>\n<p>These advances do not come cheap. For example, Samsung\u2019s 8k smart 85\u201d TV is priced at \u00a35,999. Even without new technology, the price of televisions is rising. Due to a shortage of parts and issues with supply, the price of an average 55\u201d television is now last year based on <a href=\"https:\/\/www.gfk.com\/press\/global-consumer-electronics-market-on-the-up-or-showing-signs-of-saturation\">global sales data<\/a>.<\/p>\n<p>A perfect product to stock ready for buyers looking for a new device to enjoy the festive TV schedule.<\/p>\n<p>&nbsp;<\/p>\n<h2>Fitness tech<\/h2>\n<p>&nbsp;<\/p>\n<p>Interest in fitness devices typically peaks in January as consumers attempt to adopt a healthier lifestyle post-Christmas indulgence. But this year, Google Trends data shows numerous peaks and interest is currently rising.<\/p>\n<p>Take advantage of this by offering a choice of technology. From wearables such as the best-selling Fitbit Charge series, to smart exercise equipment like the Kickr Bike which starts at \u00a32,999.\u00a0 Other items also becoming popular include \u2018smart\u2019 treadmills, rowing machines, and cross-trainers.<\/p>\n<p>Capturing the attention of buyers in this sector now will also set you up for more success when new year\u2019s resolutions kick-in at the start of January.<\/p>\n<p>&nbsp;<\/p>\n<h2>Home AI<\/h2>\n<p>&nbsp;<\/p>\n<p>Among the many eye-catching products at this year\u2019s Consumer Electronics Show, it was noticeable just how widespread Artificial Intelligence, or AI, in the home is becoming.<\/p>\n<p>Starting with simple voice assistants such as Apple\u2019s HomePod with Siri or Amazon\u2019s Alexa, trends suggest that <a href=\"https:\/\/www.statista.com\/statistics\/973815\/worldwide-digital-voice-assistant-in-use\/\">by 2024 the number of assistants in use will reach 8.4 billion<\/a>. That\u2019s more than Earth\u2019s population!<\/p>\n<p>While these devices can be helpful, it is nothing compared to what is coming. New innovations to enter the market include LG\u2019s Signature InstaView Door-in-Door refrigerator which connects to Wi-Fi, responds to voice commands and even opens the door for you. This piece of innovative home technology starts at a price point of \u00a31,729 rising to \u00a35,699.<\/p>\n<p>Other smaller home AI products that are increasing in popularity include smart lights, home security kits, and robot vacuum cleaners.<\/p>\n<p>&nbsp;<\/p>\n<h2>Games consoles<\/h2>\n<p>&nbsp;<\/p>\n<p>With eSports being aired live and online streaming opening the world to a wider audience, video games are now mainstream, and consoles are in high demand. So high in fact, that there is still a general shortage of many next-generation consoles from Sony and Microsoft, despite selling over 15 million units combined this year.<\/p>\n<p>As Nintendo launch their new iteration of the popular Switch model, and Christmas lists are being written, we will see a spike in interest for these consoles very soon.<\/p>\n<p>The prices of the three leading consoles continue to hold steady, from the lower-end options such as an Xbox Series S and Nintendo Switch priced at \u00a3249 and \u00a3259 respectively to the higher-end, premium options of the PlayStation 5 and Xbox Series X both sold at \u00a3449 at retail. The scarcity means any stock you can sell will be in high demand.<\/p>\n<p>&nbsp;<\/p>\n<h2>Mobile phones<\/h2>\n<p>&nbsp;<\/p>\n<p>The one device in consumer electronics that year-on-year sees renewed growth courtesy of the latest releases. Stocking and selling sim-free mobile phones is an especially good choice right now as <a href=\"https:\/\/www.gartner.com\/en\/newsroom\/press-releases\/2021-09-01-2q21-smartphone-market-share\">global smartphone sales reached 328.8 million in Q2<\/a> this year.<\/p>\n<p>While you may initially think of Apple as the leading brand, a <a href=\"https:\/\/yougov.co.uk\/ratings\/technology\/popularity\/consumer-electronics-brands\/all\">YouGov survey<\/a> discovered that Samsung is actually the UK\u2019s most popular brand in consumer electronics. Looking only at brands that produce phones, Sony came in second, with Apple third, and Nokia fourth.<\/p>\n<p>You may also want to consider stocking devices from Xiaomi and Oppo which ranked second and fourth for number of sales in Q2 this year as alternative manufacturers enter the market.<\/p>\n<p>&nbsp;<\/p>\n<h2>Increase conversions on your online store<\/h2>\n<p>&nbsp;<\/p>\n<p>Shoppers spend a lot of money during the Golden Quarter, and this year\u2019s run up to Christmas is set to be a <a href=\"https:\/\/dividebuy.co.uk\/retailers\/retailer-articles\/trends-to-watch-the-post-covid-golden-quarter\/\">big one<\/a>. With higher value items, such as consumer electronics, on your eCommerce site, providing an interest-free credit option could turn a browser into a buyer.<\/p>\n<p>Giving customers the option to spread the cost of purchases can help in securing those sales.<\/p>\n<p>DivideBuy\u2019s interest-free credit option integrates seamlessly with your eCommerce website and enables customers to pay for their purchases over several months \u2013 with no hidden fees to worry about.<\/p>\n<p>For more information about how interest-free credit options could work with your website,\u00a0<a href=\"https:\/\/dividebuy.co.uk\/contact-us\/\">contact the team<\/a>\u00a0at DivideBuy today. We\u2019re specialists in point-of-sale finance that helps your customers spread the cost of their purchases \u2013 and gives them another reason to come back to your website.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The Golden Quarter is upon us with consumers getting set for the first post-Covid Christmas with no lockdowns in sight. Online retailers should be looking at this quarter\u2019s latest trends to provide the top products people want to help maximise profits. Consumer electronics are always popular purchases during the Black Friday \/ Cyber Monday (BFCM) [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[54],"tags":[],"class_list":["post-36507","post","type-post","status-publish","format-standard","hentry","category-industry-topicstrends"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>5 top products for Golden Quarter 2021 - Consumer Electronics - Zopa Finance<\/title>\n<meta name=\"description\" content=\"Take a look into which consumer electronics products you should be stocking to get shoppers checking out your website.\" \/>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"5 top products for Golden Quarter 2021 - Consumer Electronics - Zopa Finance\" \/>\n<meta property=\"og:description\" content=\"Take a look into which consumer electronics products you should be stocking to get shoppers checking out your website.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.zopa.com\/retail-finance\/blogs\/5-top-products-for-golden-quarter-2021-consumer-electronics\/\" \/>\n<meta property=\"og:site_name\" content=\"Zopa Finance\" \/>\n<meta property=\"article:published_time\" content=\"2021-11-09T10:12:09+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-03-03T09:44:47+00:00\" \/>\n<meta name=\"author\" content=\"Marcus Hann\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Marcus Hann\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.zopa.com\\\/retail-finance\\\/blogs\\\/5-top-products-for-golden-quarter-2021-consumer-electronics\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.zopa.com\\\/retail-finance\\\/blogs\\\/5-top-products-for-golden-quarter-2021-consumer-electronics\\\/\"},\"author\":{\"name\":\"Marcus Hann\",\"@id\":\"https:\\\/\\\/www.zopa.com\\\/retail-finance\\\/#\\\/schema\\\/person\\\/6e37bb77b3406c97e3d52f60f7991877\"},\"headline\":\"5 top products for Golden Quarter 2021 &#8211; 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